Ottawa County Humane Society http://www.facebook.com/pages/HUMANE-SOCIETY-OF-OTTAWA-COUNTY/306301180924 I would rank this page as a C. I feel that the Humane Society is a great cause but I feel that they have a lot of potential that they’re missing out on by not fully utilizing their page. They should have different photo albums with the animals currently available for adoption and things that would make knowing what animals are at the shelter easier. I just feel it needs more organization of the page.
Cedar Point http://www.facebook.com/cedarpoint I would rank this page as an A because it keeps the posts up to date and has interactive posts for people to respond to which is something we learned early in the semester. I also posts upcoming events and other interesting things.
Toys r us http://www.facebook.com/toysrus?ref=ts&sk=wall I would also rank this page as an A because it also has interactive posts and also posts about upcoming promotions which is great advertisement.
With this assignment we also had to do some research on the differences between Facebook and Google+, which I found to be interesting because I've heard a lot about Google+ I just never took the time to find out more about it or to take the time to try it. From a business stand point there is a lot of pros and cons to both Facebook and Google+. As far as Facebook it's very easy to use and Facebook is the biggest social networking site available right now. Businesses can use the search box to find other users who have had an interest in the profile related to your business. There are also a lot of cons, such as the fact that you can't actually track who and how many people visit your Facebook page and it also needs to be monitored 24/7 incase something negative or inappropriate is posted to the page. As far as Google+ goes it is still fairly new but it does have its fair share of advantages and disadvantages. It has a very easy to use interface and the "circle" features make it easy to customize your friends list. On the flip side posts do not show up in the order they are posted, for example if someone would comment on a post that is a week old that post now shows at the top of your feed or stream which to a business could be frustrating especially if you're putting up posts about new promotions or upcoming events and then they get lost in the hustle and bustle of people commenting back and forth on older posts. I also don't thing the "hangouts" feature is something that would appeal to a business. Functionality wise it doesn't really seem like a feature you'd want to have when trying to promote a business because there's a lot of things that could go wrong with having access to live group chats. Another draw back I found was that the Google+ app is only available on Androids. After working for AT&T for four years and having a lot of tech savy friends I can tell you that the ratio to people carrying around iphones vs android is going to be hands down iphone any day. As of now with Google+ being in it's beginning stages I would say Facebook would currently be the better choice for businesses to utilize, but this could be changing in the near future depending on what kind of updates Google has in mind.
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